Though Laura Mulvey is against the whole idea of portraying women as sexual objects on screen (in music videos/movies) it has made us all realise how we can use sex appeal in such a way to attract at least half of our audience; men.Sex appeal, as we found out, is actually vital in our music video as the age of our audience is about the time they start taking an interest into sex- sex appeal will easily engage our heterosexual male side of the audience into watching the music video, and from past research, we have found out that our male audience WANTS to see sex appeal in music videos, and that is what we're going to give them.
Our singer will be a female, and to add sex appeal, she will be wearing revealing and "inapproprate" clothing to entise our male audience- our female extras in the background will be exactly the same.
Different angled shots of our star's body will be put into our music video, as if the camera was the heterosexual male's eyes, looking at the female body how they would want to.Even though we agree that sex appeal used on women is degrading, and shouldn't be encouraged; in modern society it is used frequently, and we plan to use it to engage half of our audience.
This music video below is actually aimed at sex appeal, as both the footage and lyrics are about "Sex":
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